What are considered personal data?
The term “personal data” refers to any information capable of identifying an individual person. According to Article 4 of the regulation, this identification can be done directly or indirectly, especially by reference to an identifier, such as a name, identification number, location data, electronic identifiers (e.g., email), or one or more specific elements of that individual person’s physical, psychological, economic, cultural, or social identity.

What personal data is collected and how it is collected:

Cookies: “Cookies” are small software tags that are stored on your computer through the browser, only to provide information related to your preferences. You can find more information in our Cookie Policy.

Contact Forms: The data obtained through our contact forms is used only to respond to your inquiries. The collected data includes:

• Name: for a more personalized treatment
• Email: to get in touch with you
• Phone number (optional): in case you prefer to be contacted by phone

Newsletter: The data obtained through our Prime Matter Gallery newsletter subscription form is used only to send email communications. The collected data includes:

• Name: for a more personalized treatment
• Email: to receive communications

Embedded content from other websites: Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other websites behaves in the same way as if you visited those sites. This site may collect data about you, use cookies, incorporate third-party tracking, monitor your interactions with it, including recording interactions with embedded content if you have an account and are logged into that site.

Social media: There is a link on our website to access the Prime Matter Gallery’s Instagram page. By clicking on this link, you may send statistical data to these companies and Google Analytics. You can review the Privacy Policies of these companies: Instagram Privacy Policy, Google Privacy Policy.

Analytical data: When you browse this site, data is collected for analytical purposes to optimize search engines and your browsing experience. The data that may be collected includes, for example:

• The date and time of your visit to the site
• The duration of your session
• The pages you accessed
• The number of times you access our site in any month
• The URL of the file you observe and related information
• The source that referred you to our site
• The operating system your computer uses

You can obtain more information about how Google processes the data collected and sent by this site for analytical reporting in Google’s Privacy Policy, or, if you wish to obtain more detailed information, you can also check the terms of use of the Google Analytics service.

With whom your data is shared:
All data collected on this site is purely analytical and is sent to Google servers for reporting purposes. No personal data is shared.

Your rights regarding your data:
The data acquired through our contact forms will be stored in the form of emails received in our email inbox and will never be directly archived on our site. Please note that in the case of invoicing, contractual agreements, or acceptance of services in digital format, we may not be able to delete your data entirely. In these specific cases, we retain billing data for the next 10 years, and other agreements in physical paper format and in digital format on our company’s file server.

The data acquired through the subscription to our newsletter can be accessed through the link within the newsletter. If you wish to unsubscribe, you can access the footer of our newsletters and click on “Unsubscribe” or, alternatively, proceed to the MailChimp unsubscribe page.

If you wish to have your data deleted immediately, please contact us via office@primematter.net.

Where your data is sent:
Your personal data is never transmitted; only navigation data is sent to Google Analytics for statistical purposes. This data provides indicators of how our website is used, the device used to access it, the originating IP, location, visited pages, among other information.

How your data is protected:
This site has SSL access (https), ensuring strict security measures and reducing the possibility of unauthorized access. Both the website and its respective plugins are kept up-to-date with all updates.

There is a routine of encrypted backups scheduled on a secure hosting server.

The data obtained through the subscription to our newsletter is stored in a database on MailChimp’s servers.

Notification of security breaches:

Despite continuous efforts to ensure the security of our database, breaches may occur.

In the event of a security breach on this site, all users in our database will be informed via email within 72 hours, and the National Data Protection Commission will also be notified.

Entities or plugins used on this site:

None of the data acquired through our site is transmitted to other entities, and none of the website’s plugins retrieve information from our users without their explicit consent. If consent is given to transmit your personal data to these companies, the respective company will be responsible for processing that data.

Children’s access to this site:

This site does not contain child-oriented content and is not recommended for children under 14 years of age. For younger individuals interested in the content of this site, it is advised that they seek assistance from an adult when exploring it.

Claiming your GDPR rights:

You can send us an email with your question to office@primematter.net or contact the National Data Protection Commission directly.

Updates to this security policy:

This policy may need to be changed periodically to ensure that it is updated with the latest legal requirements and any changes in our privacy management practices. Any changes to this policy will be published, and the most recent version of this policy will always be available on this page.